- To increase the influx of African enterprises operating within the U.S. and among other African nations.
- To grow the African & USA economies through trade activities;
- To promote trade within African countries;
- To increase the number of Small Medium Enterprises (SMEs) that leverage on AGOA to export into the U.S.;
- To create employment in Africa and the U.S.;
- To promote African culture & heritage;
- To improve the image of Africans in the U.S. and across the globe;